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  • topic
  • by Vanessa
  • 2025-06-10

整合行銷案例分析：成功品牌如何運用整合策略？

Nike的「Just Do It」不僅是一句口號，更是品牌精神的完美體現。這個案例展示了整合行銷的強大力量：根據香港市場研究數據，Nike在2022年的品牌認知度高達87%，這充分證明其整合行銷策略的...

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